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+9

Meta's Customer Feedback Score Just Became a Core Auction Lever in Ad Delivery

Nov 13, 2025

•

10 min read

Meta's Customer Feedback Score Just Became a Core Auction Lever in Ad Delivery

Your customer feedback is quietly influencing your ad delivery and performance more than you know. Here's everything revealed to start winning the ad auctions, reduce ad costs and confidently scale up with Meta ads.

Josh Scoreify
Josh Scoreify

High CPMs

+5

Why Your Meta CPMs Are So High in 2025 (And What You Can Do About It)

Sep 26, 2025

•

5 min read

Why Your Meta CPMs Are So High in 2025 (And What You Can Do About It)

If you feel like your CPMs have been rising all year.. you’re right. Costs per thousand impressions are up almost everywhere in 2025. But the why is more nuanced than “Meta got more expensive.”

Josh Scoreify
Josh Scoreify
Scoreify

Scoreify


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